Recruitment in Al Futtaim Group National_Content Executive (Dubai, AE)
Job Requisition ID: 153986
Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world’s most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day
Overview of the role
The job holder is responsible for content writing and translation of English and Arabic content, improvement and maintenance of content across all Ecommerce channels to achieve our business goals.
What you will do
Content Writing
• Provide quality product content writing with reduced time-to-market for product go live.
• Ensure content for both regular & seasonal campaigns is completed within the deadlines provided while maintaining the highest standard of quality
• Copy-write, translate and maintain Arabic content that speaks to various client-specific personas and market segments; creating a user-friendly experience for the reader.
• Deliver weekly reports on Arabic content for brand site & product content
Brand Content Management
• Systematically organize and manage content for digital product catalogues, website & other digital collaterals
• Coordinate with Master Data, Buying, Merchandising, Studio & Store teams to ensure timely updating of content online
• Execution of the defined content strategy for consistent improvement in brand’s digital presence.
• Have an online presence that upholds the brand value proposition
Customer Journey & Experience
• Reduction in losses due to cancellations/returns caused by content error
• Focus on measurement & feedback to ensure product & website & other online content is meeting brand & business objectives and customer needs
• Work with cross-functional teams (Development, Design, Merchandising, Digital Marketing teams) to develop and enhance the digital platform from a content perspective
Job-Specific/Technical Skills required to complete the tasks
Excellent written communication skills, ability to research on products across Outdoor, DIY, Tools, Paints, Furniture etc. Basic excel knowledge to forecast quantum of content creation. Ability to work under strict timelines.
What Equips you for the role
Education: Bachelor’s Degree; Creative writing preferred; Google Digital Marketing Certification
Minimum Experience and Knowledge: 3-5 years of Content creation experience in a fast-paced deadline driven environment.
Ability to manage timeline driven content projects.
About Al-Futtaim Retail
Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa & Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&B) across Asia. We are also one of the largest Global partners of Marks and Spencer’s in both regions with over 75 stores offering both fashion & food options.
Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference…
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