Digital Marketing Specialist – Playsmart

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Job Description:

We seek a highly skilled and experienced Digital Marketing Specialist to join our team. The ideal candidate will have a minimum of 3 years of proven experience in the digital marketing domain, specifically focusing on online marketing strategies. We welcome candidates with a background in renowned e-commerce platforms such as Amazon, Flipkart, and similar industry giants. The successful candidate will play a crucial role in developing, implementing, tracking, and optimizing our digital marketing campaigns across various platforms to enhance brand awareness, drive traffic, and increase revenue.

Key Responsibilities:

Online Marketing Strategy: Develop and execute effective digital marketing strategies to promote our products/services.

Collaborate with cross-functional teams to integrate digital marketing activities into overall marketing plans.

Analyze market trends, competitor activities, and customer behaviour to identify opportunities and threats.

Campaign Management: Plan, create, and manage online marketing campaigns across platforms such as Amazon, Flipkart, and other e-commerce channels.

Monitor campaign performance, analyze data, and optimize campaigns to achieve key performance indicators (KPIs).

SEO and SEM: Implement SEO strategies to improve organic search rankings and enhance website visibility.

Manage pay-per-click (PPC) campaigns, ensuring optimal ROI and CPC efficiency.

Content Marketing: Develop engaging and high-converting content for online marketing activities, including product listings, ads, and social media posts.

Ensure consistency and quality of content across all digital platforms.

Social Media Management: Create and manage social media marketing campaigns to increase brand awareness and engagement.

Monitor social media channels, respond to inquiries, and manage online reputation.

Data Analysis and Reporting: Utilize analytics tools to track, analyze, and report on digital marketing performance.

Provide actionable insights and recommendations based on campaign results.

Job Details

Posted Date: 2024-01-20
Job Location: United Arab Emirates – Sharjah
Job Role: Marketing and PR
Company Industry: Retail & Wholesale

Preferred Candidate

Career Level: Mid Career
Nationality: United Arab Emirates; Angola; Burkina Faso; Bahrain; Burundi; Benin; Botswana; Central African Republic; Republic of Congo; Cameroon; Cape Verde; Djibouti; Algeria; Egypt; Eritrea; Ethiopia; Gabon; Ghana; Gambia; Guinea; Equatorial Guinea; Ivory Coast; Iraq; Jordan; Kenya; Comoros; Kuwait; Lebanon; Liberia; Lesotho; Libya; Morocco; Madagascar; Mali; Mauritania; Mauritius; Malawi; Mozambique; Namibia; Nigeria; Oman; Palestine; Qatar; Rwanda; Saudi Arabia; Seychelles; Sudan; Sierra Leone; Senegal; Somalia; South Sudan; Syria; Eswatini; Chad; Togo; Tunisia; Tanzania; Uganda; Yemen; South Africa; Zambia; Democratic Republic of the Congo; Zimbabwe

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