Senior Associate – Media Relations & Public Affairs

INSPIRE | EXHILARATE | DELIGHT

For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear.

Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer.

Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Work®.

To keep the innovation journey going, the Group has set up “The Greenhouse”, which is not just an innovation hub, but also an incubator space and accelerator for start-ups and small businesses in the region and internationally. This is just one of the several initiatives taken by the Group to reinvent itself, catalysed by forward thinking and future-proofing. The Group has also been embedding sustainability at the core of its business strategy with a clear commitment towards people, partners and the planet, and by being a member of the United Nations Global Compact Community and signatory of the Women’s Empowerment Principles.

What you’ll be doing  

The Media Relations & Public Affairs Executive is a passionate skilled communicator who finds a story to tell at every interaction. They have the ability to write great content, engage with internal and external stakeholders with highest professionalism, portraying values of respect, excellence and entrepreneurial spirit. This role entails working with agencies, creating content, connecting with journalists and external partners, writing communication material and always monitoring, & measuring for continous improvement.

Key Accountabilities:

• Assist to plan, develop, and execute successful corporate communications strategy and campaigns for the Middle East with a focus on KSA market
• Map and continuously update A-List media relevant to Chalhoub Group
• Build strong media relations with local, regional & international journalists
• Contribute to the creation and update of the Groups Communication narrative (Key messages, fact sheets, boiler plates, biographies, Comms guidelines…)
• Write content that contributes to the thought leadership strategy (opinion editorial, briefing documents, thought leadership pieces)
• Liaise with internal stakeholders to write communication material (press releases, social media posts)
• Work closely with content and social media team to ensure best in class communication across all channels (website, presentations….) by supporting in their copy writing
• Be the guardian of Chalhoub Group Brand Identity and Communication standard for all external use, in alignment with the Communication Content Guidelines for the Group.
• Create the daily Chalhoub Group headlines newsletter with latest news for the Group and the industry
• Liaise with media monitoring and PR agency on the monthly report to prepare, analyze the findings and provide a recap of media coverage
• Liaise with different business verticals across the Group for Quarterly update of the external stakeholders list
• Assist in budget development and financial planning to ensure prompt payments to suppliers.

What you’ll need to succeed  

• Minimum 3 years of experience in the media relations field
• Knowledge of the media landscape in the region with strong relationships with journalists and editors
• Skilled in pitching stories, managing media inquiries, and securing media coverage
• Expertise in developing and implementing strategic media plans
• Proficiency in writing press releases, speeches, and other communication materials.
• Excellent verbal and written communication skills with the ability to convey complex information clearly and concisely
• Strong interpersonal skills to build and maintain relationships with media contacts, internal stakeholders, and external partners
• Ability to monitor media coverage, analyze trends and measure the effectiveness of media opportunities
• Experience in managing multiple projects simultaneously, ensuring high-quality deliverables
• Ability to coordinate with cross-functional teams

Ability to adapt to changing media landscapes and respond quickly to emerging issues or opportunities

What we can offer you  

With us, you will turn your aspirations into reality.  We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.  

We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.  

We Invite All Applicants to Apply

It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.

We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.