Marketing Assistant – Commercial Bank of Qatar

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Key Accountabilities

Brand Values and Corporate Identity

•   Assists in the development, maintenance and communication of alternative assets identity in accordance to the business strategy and core values, in order to ensure that the aspired internal and external the corporate image is well communicated and adhered to.

•   Design, implement and review set branding guidelines for alternative assets, in order to ensure all functions, adhere to them at all times, in order to promote corporate wide brand awareness

•   Assists in Developing the business brand strategy as well as corresponding brand elements in order to maximize the brand’s equity.

Marketing Activity Preparation

•   Build, manage, and review aggregated alternative assets marketing communication guidelines and plans based on business requirement, in order to ensure that all marketing communication activities are delivered optimally to add value for the business.

•   Assists in development and implementation of the creation of all marketing campaign materials, in order to ensure deliverables and materials are in line with alternative assts marketing, branding and communications strategy and policies as well as delivered to time and budget.

•   Oversee activities of design studio and print production output

Marketing Activities Implementation

•   Monitor the implementations of all marketing communication activity in alternative assets in bought and owned media and recommend feedback whenever required in accordance to set branding guideline and agreed schedules, in order to ensure that the activity is run optimally to add value for the business.

•   Lead the implementation of all marketing communication activity in alternative assets own media, monitor and recommend feedback to the overall process whenever required in accordance to set branding guideline and agreed schedules, in order to ensure that the activity is run optimally to add value for the business.

Digital

•   Tasked with overseeing the business’s online brand marketing campaigns on digital channels such as LinkedIn, Facebook, YouTube, business websites, email and so forth.

Agencies and Third Parties

•   Assists in managing core agency relationships (advertising. media and design agencies)

•   Assists in managing design studio outsource arrangements

Policies, Systems, Processes and Procedures

•   Develop and oversee the implementation of functional policies, procedures and controls in order to ensure that all activities are conducted in compliance with risk, audit, and regulatory requirements while delivering a quality, cost-effective service.

MIS and Reports

•   Ensure that all departmental reports are prepared timely and accurately and meet alternative assets department requirements, policies and standards.

 

Job Details

Posted Date: 2023-06-25
Job Location: Qatar
Job Role: Marketing and PR
Company Industry: Banking

Preferred Candidate

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